The smart home appliance industry is surging, and there is a new direction for future development

The home furnishing industry has developed to the present, showing a new normal market of adjustment and adjustment. At the inflection point of transformation in this industry, from operation to management to distribution, we are still facing some unresolved problems. Operational data cannot be coordinated online, and there are internal information barriers. Operational data cannot be coordinated online, which makes the home furnishing industry difficult on the road of expansion. For example, the store business of the main store is difficult to synchronize, and there is a lot of duplication of work caused by non-sharing of information, and there are serious internal information barriers; and the contradiction between procurement and warehousing is also prominent. For example, staff generally need to check the inventory status at any time, but Purchasing departments will never get the most realistic inventory data. From self-operated to franchising, as the market expands, the operation rate slows down and the industry competition is becoming more and more fierce, the speed of opening stores is getting faster and faster, and the capital investment is also increasing. It is difficult to quickly seize the market by the construction of self-operated stores alone. , vigorously develop franchise stores is the general trend. However, franchise stores have also brought some new problems, including the problem that managers cannot grasp the working status of employees in real time; the operation status of stores cannot be known in real time, and reconciliation with franchise stores is quite painful. While the market is expanding, the operation rate has begun to slow down. From self-operation to franchise, the management capability of the enterprise must be continuously strengthened, and the management system also needs to be transformed. It is difficult for logistics and distribution to meet the demand, and it is still in the period of 'scattering soldiers'. Due to the special attributes of products such as non-standardization and specialization, logistics and distribution have always been the pain point that plagued the last mile of the home furnishing industry. We can almost use 'original' to describe the current situation of logistics management in domestic home furnishing enterprises - no professional logistics management personnel, no professional planning, backward information systems, frequent warehouse explosions, no goods found, delivery delays, and operations. Logistics management problems such as low efficiency, untimely delivery, and frequent theft during delivery. Filling gaps in the industry chain: 'Bao Tuan' to create regional advantages At present, there are two main ways for the home furnishing industry in logistics, distribution, and storage. One is to introduce third-party cooperation; For some companies that adopt the self-operated model, it is more logical to build a self-built logistics distribution system. However, even large domestic home furnishing companies that build their own logistics and distribution systems face huge cost pressures. To solve the problem of the last mile, it is the key to reconstruct the “goods” link, which includes logistics, warehousing, and distribution. Through technological upgrading, enterprises need to establish sufficient regionalization advantages locally. A more appropriate way to deal with it is to change the 'separate business' among enterprises to 'group for heating', and enterprises can open or share storage space to improve More orders reduce the purchase cost of manufacturers. For example, the home furnishing brand 'Easy Home' has nearly 3,000 acres of land across the country to build a smart logistics base. According to its plan, the goods from the home furnishing factory will be delivered to the 'Easy Home' logistics center in the future. It is worth noting that whenever we talk about the home furnishing industry, it is always inseparable from the key components of users and enterprises. Under the circumstances of various changes in the industry, it is necessary to improve management efficiency internally, attract user traffic externally, and master artificial intelligence. The new gameplay in the environment is undoubtedly a matter of victory or defeat.